Viet Nam’s first TV channel on culture and tourism launched

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The Voice of Viet Nam (VOV) organised a live television broadcast programme on January 9, the official launch broadcasting ceremony of Viet Nam’s first multi-platform interactive TV channel on culture and tourism.

The live television broadcast programme took place at four locations: VOV Theater, 58 Quan Su, Ha Noi; VOV Building No. 7 Nguyen Thi Minh Khai, District 1, Ho Chi Minh City; Quang Ninh Exhibition of Planning and Expo Centre and Phu Quoc island district, Kien Giang province.
 
The event was attended by Deputy Prime Minister Vu Duc Dam; Minister of Information and Communications Nguyen Manh Hung; Minister of Culture, Sports and Tourism Nguyen Ngoc Thien; VOV President Nguyen The Ky; along with leaders, former leaders and representatives of ministries, departments, provinces, cities and numerous guests, as well as numerous officials and employees of the VOV.
 
The program is organised with the desire to create a "journey" to bring audiences to the typical cultural and tourist experiences of the beautiful landscape, contributing to making Vietnam a favorite destination in the world, where 15 million international visitors were welcomed in 2018.
 
The channel is broadcast nonstop in HD on VTV Cab, SCTV, KTS VTC, Mobi TV, FPT, My TV and Next Media in 63 provinces and cities throughout the country.

A performance at the ceremony

With interactive technology, audiences can directly participate in the programmes by interacting with the MCs and other viewers through their smartphones or smart TVs.
 
The channel will introduce the country’s natural beauty as well as Vietnamese culture through shows like I travel, Following the Conical Hat and On every Kilometre.
 
It also operates online via http://truyenhinhdulich.vn.
 
The app for Vietnam Journey, available on IOS and Android, allows users to interact directly with the programmes. For example, they can connect directly to reporters who are reporting on a certain issue by clicking the “video call” function.
 
The app also provides information on destinations in Việt Nam, travel guides, hotel reservations, air ticket bookings and photo sharing. At each destination, visitors can be updated on the traffic, weather, must-try cuisine and local tourism products.
 
The channel will be further available in English, Russian, Japanese and Korean in the near future.         

Source: NDO